Sam Tabar's 2026 Outlook: Ethereum, Ether ETFs & Digital Asset Treasuries
Sam Tabar of Bit Digital outlines a 2026 outlook for Ethereum, ether ETFs, and digital asset treasury companies as cryptocurrencies rally on CNBC Crypto World.
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Cryptocurrencies closed out the week with a surge, and CNBC Crypto World featured Bit Digital CEO Sam Tabar to break down his 2026 outlook for the Ethereum network, ether ETFs, and digital asset treasury companies. As markets show renewed momentum, institutional narratives around Ethereum adoption and treasury allocation are gaining traction.
Tabar highlighted the Ethereum network's continued evolution as a core driver for ether demand. Network upgrades, rollup adoption, and staking have made Ethereum more attractive for long-term investors. For companies and funds considering digital asset exposure, the network's utility — from decentralized finance to NFTs and layer-2 scaling — reinforces a narrative that ether can play a vital role in diversified digital treasuries.
A central theme in Tabar's commentary was the growing role of ether ETFs. Institutional products that tokenized or tracked ether provide easier access for traditional investors and corporate treasuries. Ether ETFs can accelerate institutional inflows by simplifying custody, reporting, and regulatory compliance. Tabar expects these vehicles to shape liquidity and price discovery in 2026, especially as more regulated offerings emerge.
Digital asset treasury companies are another focus. Tabar discussed how firms like Bit Digital and other treasury-centric businesses manage balance sheets with cryptocurrency exposure. He emphasized risk management, custody solutions, and the importance of transparent reporting. For corporate treasuries considering ether or bitcoin allocations, the landscape now includes mature custodians, enhanced compliance services, and clearer audit trails.
Regulation and macro factors remain critical. Tabar noted that regulatory clarity on ETFs and digital asset custody will influence institutional adoption. Interest rates, macro liquidity, and geopolitical developments will continue to affect crypto markets, but the structural improvements in Ethereum and the rise of ether ETFs create a more robust investment thesis heading into 2026.
Takeaway: Investors and corporate treasuries should watch Ethereum network upgrades, the rollout of regulated ether ETFs, and the operational maturity of digital asset treasury companies. As Sam Tabar told CNBC Crypto World, these factors together could redefine how institutions allocate to crypto in 2026, turning episodic rallies into sustained adoption.
Published on: January 3, 2026, 7:02 am
